DE/EN

Visual Merchandising

Adaptation of the “coming home” campaign of star photographer Bruce Weber within the framework of the showroom design for DEDON’s flagship store in Hamburg. The staging took the form of a tree-house and included furniture, accessories, natural plants and real grass. For the protection of the wood flooring, foil technologies from the civil engineering sector was used so that the design complied with the requirements for real grass and plants to be used in a retail store.